What is Search Engine Optimization(SEO)

In today’s article, we will know What is SEO(Search Engine Optimization) and how it Works? This is why it is required for a website or a blog if you want to know more about your SEO and please submit to read the course to the end so it will be beneficial to your website or blog to start this post.

Friends, if you want to see your page on google home page, it is very important that you learn SEO (Search Engine Optimization).

It is not so easy to get an article on google home page because it is very important to have complete knowledge of seo.

If you have visitors on your site, then it’s easy to come to google’s home page, but visitors will only come up if site seo is well done.

We can call seo (Search Engine Optimization)  a blogging life because it doesn’t matter how well you write this article, but if the article is not up to standard, then there is no ability to get traffic.

What is SEO (Search Engine Optimization)?

Search Engine Optimization

Search engine optimization is a helpful way to show us on our web pages or blog on google home page.

What is Search Engine?

Search engine algorithm that works to provide accurate information about internet searching.

Search engine crawls, references and positions data on our website called serp.

As you all know that google is the world’s largest search engine. By the way, in addition to these, there are other search engines. Like bing, yahoo, etc.

How does a Search Engine Work?

In any search engine, this three-step system works –

  1. Crawling
  2. Index
  3. You are on a level

Crawling – when search engine bots and spiders search your page and scan it, then called crawling.

Targeting – Based on the content and quality of your page, you are shown in the search engine.

Ranking – According to page parameters, its position in the search engine is ranked.

What is Seo (Search Engine Optimization)? If we came to do seo on our website or blog. We can therefore find our website listed on any search engine methods can bring to 1st position.

For example, like we do some search on google. So anything we put a keyword in it. How much related content there is. What google brings before us.

That content blog or website is different. And counting on google, that means websites doing the seo for their blog or website the right way. Only most visitors visit those websites. Also website known.

  • SEO (Search Engine Optimization) helps our website to bring 1 position.
  • This is one such approach. By doing this, the number of visitors to your blog increases. And traffic day by day continues to rise. Bringing organic traffic to your website SEO It is very important to do.
  • If you want to work in a blog then the most important thing is SEO.  Today we should read in this article what s. I. O. What is and why it is important to a website or a blog?

What is the Use of SEO (Search Engine Optimization)?

Why seo is important on our website? Seo is used to bring our website to people.

What is the use of SEO

Let’s say if we make a website or a blog, then we do it. We also include high quality content in it, but if we have s.i.o. Not used. Therefore our website will not be able to reach people. And you will never be able to google. No website may be used for this purpose. Because most people only search on google.

Seo is not so hard. If you read well then you can make your blog or website better.

But it is not that you have also used seo on your website and you want to come immediately to the result page of google. It is not that you have to be patient because the fruit of patience is sweet. Now we know that seo how many types are there?


It is very important to do quality seo and traffic for your website without s. I. O. We cannot set a quality website.

  1. Seo is not only a search engine, but it also increases website usability.
  2. Most users search only those who get higher results from google.
  3. Seo is important in social promotion because people who search your site on google and see it, share it on social media with them. Like facebook, twitter, instagram etc.
  4. Seo plays a vital role in increasing traffic on your site.
  5. If two websites are on the same topic, then the one who will improve his seo will appear first and users will want more.

Types of SEO (How many types of SEO are available)?

There are two types of SEO (Search Engine Optimization)

  • On Page SEO
  • Off Page SEO

What is On Page SEO


Onpage seo belongs to your website. That’s why building a website properly namely seo friendly.

• Using the website template.

• Write good content on your website.

• Uses keywords well, which people search most search engine.

• Always use a keyword in the title and description within your content.

• Using keywords properly increases traffic to your site on google.

On Page SEO Techniques Strategies

  1. Website speed: – it is very important to have the speed ​​of your website. Because in the survey it was found that visitors stay on the website for 6 to 7 minutes. If you do not open the website at this time, the visitor switches to another place. There are some important tips you can speed up your blog or website.

• Use simple theme.

• Have a small plugin on your website.

• Keep image size low on your blog.

• Use the w3 total cache plugin in WordPress

2. Marker Title: – make your website theme so beautiful for visitor and open it, this will increase ctr.

3. Post Url: – always keep posting url simple and short.

4. Internal link: – anything you create and want to get your posts listed. So within your post or page, link your website to other pages.

5. Alt tag: – use images on your blog or website because you can get good traffic from photos, definitely use alt tag while using your image.

6. Content: – the better your content, the higher will be the rating of your location, always write content over 700 words. Very good with SEO. Never steal anyone’s content.

Off Page SEO

Off PAge SEO(Search Engine Optimization)

In off page seo, we improve our blog. Which is the most popular blog. Comment on it and submit a link to your website. With this we can call back backlink.

Our website gets a lot of benefits from backlinks. Because it will rate very soon at google because visitors will grow very fast. Post guest posts on popular blogs. With this, visitors who come to the blog will be starting to know.

Off Page SEO Techniques

Now I’m going to tell you about such legitimate SEO page methods that will prove to be the most useful for your website.


Regularly submit your blog or website to bookmarking sites. There are other social bookmarking sites provided below you can post your website

  • tumblr
  • Pinterest
  • Digg
  • Linkedin
  • Reddit
  • stumbleupon
  • Delicious

Search Engine Optimization

Post your website on search engine platforms, search engines like

  • Google
  • Bing
  • Yandex
  • Baidu

Social Media

with off-page SEO, create your website profile on social media and add a website link to it – for example –

  • Facebook
  • Twitter
  • Linkedin

Directory Submission

post your website directory with hr pr (page rank) –

  • dmoz.org
  • Boingboing.net

Classified Submission

Get your website advertised for free on the free classifieds website. Example –

  • GumTree
  • Justlanded.com
  • Olx.in

Q&A Website

you can ask your website by visiting the website with the answer to the question and providing a link to the website –

  • Quora
  • Yahoo! Answer
  • Answerbag
  • WikiAnswer

Guest Post

Guest post is the best and most effective way to find a link that follows your website, you can create guest posts by visiting any blog related to your website.

  • HubSpot
  • SitePoint
  • Mashable

Commenting Blog

By visiting any related blog, you can comment by going to their comment top and providing a link to your website, you will also get backlinks. However, keep in mind that there should be a website column in the comment section.

Important Terms for SEO

what is seo

There are some important seo tips that will help you so much on your web pages.


Backlink is a kind of hyperlink backlink means giving a link to your website in any other website.

Backlink is the most powerful tool from the point of view of seo, due to which the ranking of the website increases quickly.

If you want to know about backlink from details, then what is backlink ? You can know by reading the article.

Page Rank

Page rank used by google, in algorithm.

In this regard, we need to know which pages are most relevant to the web.

Title Tag

Title is the main tag of any web page and it is a very helpful feature in google algorithm.

Always use your focus name on the subject, this makes seo support excellent. Title must have a maximum of 60 characters, no more than this.

Meta tag

Meta tag is similar to a title tag in some ways, by using it the search engine gets that the topical page page title is related.

In this also always use focus keyword. There must be a maximum of 160 files in the meta tag, not exceeding this.


Anchor text

Anchor text is a clickable link which means you have linked to other pages.

If a keyword is in the anchor text, then it is very important to seo people and it also helps with ranking rankings.

Search algorithm

There are more than 200 algorithms in the google search algorithm, with the help of which we can find which web pages are useful on the internet.

Keyword Density

Keyword concentration is very important to seo because how many times does the target keyword appear in your article.

The keyword phrase for your article should not be too low or too high.

Serp (search engine results page)

SERP - Search Engin Result Page

What we type in the google search box and the page that comes ahead is called serp.

How Are Organic And Inorganic Results 

  1. There Are 2 Types Of Listing In SERP
    1. Organic
    1. Inorganic
  2. Google Has To Pay In Organic Listing
  3. There Is No Need To Pay Money To Google In Organic Listing, You Can Rank Your Page Or Post Without Paying Money.
  4. Organic Listing Is Possible Only With The Help Of SEO.


Robots.txt file rooted. With the help of search engine optimization, website design is known.

Conclusion –

In This Article, You have learnt what is SEO (Search Engine Optimization) and Techniques. Here are some tips on seo that will help you make a site. If you like this post then please share again if if you have doubts in this post. So you can comment to us, i’ll try to reply to your comments.

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